2 CARLTON STREET, EAST MEZZANINE,
TORONTO, ON, CANADA M5B 1J3
Historica Canada’s Heritage Minute collection contains more than 90 one-minute shorts about key moments and figures in Canadian History. More than 25 years since the first Heritage Minute premiered, these spots have become an enduring part of popular culture in Canada. Historica Canada has released 21 new Heritage Minutes since the project was re-launched in 2012, including: The Discovery of Insulin, Acadian Deportation, D-Day, Vancouver Asahi, Jim Egan, Lucy Maud Montgomery, and Kensington Market.
Historica Canada is seeking a production company or team to develop one new Heritage Minute.
The organization seeks to create an engaging new Heritage Minute that resonates with the brand and legacy of the celebrated collection while offering a fresh vision to capture new audiences.
This new vision might include period dramatizations such as those seen in the established Heritage Minutes, as well as new visual treatments including innovative re-enactments, animation (2D and 3D) and CGI, and/or documentary formats.
Historica Canada will work with historians and consultants, who will provide consultation on script development and production. All aspects of the concept, script, casting, creative direction and production, however, will be required to meet with the final approval of Historica Canada. This is a collaborative process. Historica Canada will be regularly engaged throughout the production process.
Selected teams will be provided a project script written by Historica Canada on the approved 2021-22 topic (see below).
The Minute will be made available in English and French.
*Note: This is an estimated timeline for the production of ONE Heritage Minute. However, please note that in our experience, the general life cycle of a Heritage Minute production from start to finish ranges from between 6 months to a year, depending on the topic and scale of the project.
September 1, 2021: RFP opens
October 1, 2021: RFP closes
Early October 2021: Teams selected for interviews will be contacted
Late October 2021: Top teams interviewed
November 2021: Contract awarded
November 2021 – January 2022: Internal scripting development; consultation with selected teams, historians, and cultural experts
February – March 2022: Production Phase – execute shoots for new Minute
April – May 2022: Post-production Phase – complete all edits, team to deliver final product
The maximum budget, inclusive of all taxes is $170,000 CDN for one Heritage Minute.
Your budget should take into account:
Please note, all admin/overhead costs should also be factored into the budget. The total $170,000 should be inclusive of tax.
Please submit your budget using the Telefilm Canada top sheet template.
We are asking companies to submit a treatment for the following topic: the life and career of musician Jackie Shane.
If you wish to submit a Heritage Minutes proposal to Historica Canada, please prepare a .pdf document which includes the following:
Please limit your proposal to a maximum of 10 pages, including appendices.
Selection will be based on the assessment of three aspects of submission:
Treatment Concept: Overall vision and appropriateness for the organization’s needs and brand will be considered; including any innovative elements in your proposed concept. Demonstrated research into the topic will be considered an asset.
Work Samples and References: Quality of your portfolio, such as: your experience with similar projects including client work; your flexibility pertaining to potential shifts in project scope or timelines; integrity; and your process for developing and carrying out the project in a timely manner. Please note that the production team or company should be available during regular working hours.
Budget: Budget must be submitted through the Telefilm Canada top sheet template and must be appropriate and reasonable to the project. Budget lines and a best estimate of pro bono work must be clearly defined in the proposal.
Community Relevance: Demonstrated involvement in the communities on which this series is focused. Historica Canada is committed to working with the communities depicted in each Heritage Minute. Interested production companies should ensure that Black and LGBTQ2+ communities are represented on the creative team, including a minimum of one key creative (Director, Producer, DOP).
Competition is limited to Canadian companies and Canadian citizens only. All team members and performers must be Canadian citizens or permanent residents.
Historica Canada is the largest charitable organization dedicated to Canadian history, identity and citizenship. Its mandate is to build active and informed citizens through greater knowledge and appreciation of the history, heritage and stories of Canada.
An electronic copy of the proposal in .pdf format is due October 1, 2021 at 5 p.m. ET to firstname.lastname@example.org with the subject heading “Heritage Minutes RFP - Jackie Shane – ‘YOUR COMPANY NAME’”.
Questions may be sent to email@example.com. No extensions will be granted. No phone calls please.
We regret that due to the high volume of applicants we are unable to provide detailed feedback to unsuccessful candidates.
This is an open and competitive process. Proposals will be evaluated immediately thereafter. Historica Canada will select up to 5 proposals for follow-up interviews in person or by zoom in early October 2021. Please note that the services performed by the selected production company in regard to the new Heritage Minutes shall be for the exclusive benefit of Historica Canada. All work products generated as well as copyright for the Heritage Minutes shall belong to Historica Canada.